Let’s talk about marketing.
On this page you’ll find what 20 years of thorough experience looks like, through our blogs and articles. Whether it’s a few quick questions about what offline marketing can actually give you or the ins and outs of how we do what we do best. You’ll find it all here.
Seasonal Direct Mail Ideas That Spark Action During the Holidays
From Christmas loyalty mailers to Black Friday countdowns, festive marketing is where print shines. Discover inspiring holiday direct mail ideas and seasonal campaigns that engage UK audiences, drive sales, and make your brand memorable through the busiest time of the year.
How Subscription Brands Use Direct Mail to Keep Customers Engaged
In the competitive subscription market, keeping customers engaged is key. Discover how UK brands are using direct mail and offline subscription campaigns to boost loyalty, reduce churn, and create memorable customer experiences that go beyond the inbox.
Travel Marketing That Inspires Action with Print Campaigns
In the crowded travel sector, print stands out. Direct mail for travel brands in the UK delivers higher engagement, inspires action at peak booking times, and creates trust through tangible experiences. Discover how offline travel campaigns drive seasonal uplift and long-term customer loyalty.
Why Direct Mail Still Wins in a Post-Digital World
In a post-digital world, direct mail stands out for its effectiveness and offline marketing ROI. With higher engagement rates than email and stronger trust than online ads, UK direct mail campaigns are helping brands cut through the noise and deliver measurable results.
Automated Direct Mail Workflows That Save Time and Boost ROI
Manual lists and batch campaigns are slowing you down. With automated direct mail, JHET helps brands trigger timely, personalised campaigns that save time, reduce waste, and boost ROI. Learn how programmatic mail turns offline into a measurable, high-performance channel.
Why Direct Mail Is Embracing Augmented Reality 📬
Direct mail has always been a reliable way to connect with consumers, delivering something physical, personal, and memorable right to their doorstep. But in a world dominated by digital experiences, brands are now looking for ways to make print more dynamic and interactive. That’s where augmented reality (AR) steps in.
Brand Creative Enhancing Offline Marketing ✍️
In an era dominated by digital marketing, offline channels like direct mail and programmatic mail still hold significant value. Good brand creative is crucial in making these campaigns effective, engaging, and memorable.
Building a Greener Tomorrow ♻️
At JHET, we believe that sustainability is not just a buzzword—it's a fundamental responsibility. As a marketing agency specialising in offline campaigns, we recognise the significant impact our industry can have on the environment.
Why not? …
There are lots of phrases that get repeated in meetings and Teams calls, and we’re pleased to say that in results meetings we often hear the phrases – “it’s a no brainer” and, “why wouldn’t you do it?” – and it got us thinking, not everybody does, but why would you not?...
What is Offline Marketing?
In a world where digital platforms dominate our daily interactions, it’s easy to overlook the power of offline marketing. From direct mail to insert partnerships, these methods have been foundational in building brand awareness and loyalty across a variety of industries.
What Does Direct Mail Really Deliver?
DM or direct mail is both one of the oldest forms of marketing and one of the most underestimated. Whilst many understand the results that are possible with online marketing, a large number of people often underestimate just how important direct mail can be in elevating your success with new customers.
Guaranteed success or your money back
JHET Limited, a company formed from over 20 years of experience, has launched an unmissable new offer for businesses that haven’t yet benefited from offline marketing. This offer provides guaranteed success or your money back. That’s right, something almost unheard of in the offline marketing industry.